This article reviews the details of each content type in depth, highlighting the differences between the types.
Article posts are perfect for extensive hand-written content. There are many features for customization, including unlimited character count, font formatting options, templates, code view which lets you use HTML to embed content like surveys, upload and attach files, and more.
When an Article is marked as shareable, that Article is available publicly on the web. Where non-shareable Articles are only accessible to members of your program, shareable Articles are accessible via a public link, which employees can share through your app.
Because program branding may differ from public or customer-facing branding, we've added an asset, called the External Program Header. Similar to your program header image, this image is displayed in the header bar of shareable articles so that viewers see your brand at the top of the page. You can upload this image under the User Experience section in Program Studio.
The URL slug is the last part of the URL where users can view your shareable Article. For example, in https://advocate.socialchorus.com/socialchorus-1/scnow24x7/articles/earning-a-seat-at-the-employees-table, "earning-a-seat-at-the-employees-table" is the URL slug.
This slug must be unique for each article within your program. If you try to set a URL slug that exists in your program already, you'll see a warning and will not be able to save the duplicate URL slug. When you create an article and set a title, the URL slug will automatically be set to the article title, with spaces replaced with dashes.
NOTE: once you've set an article to shareable, changing the slug is not recommended, even if you change the title of the post. If users have shared the article already, changing the slug will result in broken links.
Marking a previously shareable Article as non-shareable will remove the public-facing page that was associated with that Article. The Article will still be accessible to users of your app, but not to the public. Note that, if the Article has already been shared out, the shared links will no longer work if the Article is made non-shareable, or if the Article is archived.
Link posts are a great way to quickly create a post and make shareable content. Link posts can drive members to your company website, useful blogs, or even an intranet. Generally, if you have a URL or link, the first content type you should consider creating is a link post.
Link posts are one of the quickest posts to make, as link posts automatically generate an image, title, and description based on the original website. While creating a link post, just paste the URL into the Enter a URL field:
The auto-generated information can be customized:
- Choose between multiple images (if available)
- Upload your own image
- Edit the title/description
If you have a link for a video hosted by YouTube or Vimeo, check out the Video type.
In the employee experience, members see a link card with the image, title, and description in their feed. When a member clicks on a link card they go directly to the original website.
If a link card is shared to a social network, the social network will create a link preview post based on the original URL.
- Link preview posts in social networks generally create a clickable picture (when clicked on, the image opens the website) with a title and description.
- Sometimes, when sharing a content card from SocialChorus to a social network, the image or text of the link card changes. This happens because the target social network is finding the information at the original URL using their own unique algorithm.
Image posts are a short, clear way to post an image. You could post an image using the article type, but the article post would be internal only (not shareable) and when the user clicks on the article it will open with a lot of text. In contrast, an image post is shareable and when the user clicks on the post it will open a larger version of the image.
All user-submitted content arrives in Program Studio as an image post. As most image posts come from user submissions, the description is displayed differently from the other types - in the mobile app and web experience, the description of an image post appears as a talk bubble.
Version Note: Note cards are only fully available for programs with a mobile app version of 3.4.0 or higher. If a member is on a mobile app version earlier than 3.4.0, the member will simply see the Note post displayed as an Article card without an image.
Notes are one of the quickest posts to make in Program Studio. Note posts are perfect for quick, text-only updates. They bring a visual element to text-only content, like announcements or quotes. Note cards display in full in the feed and cannot be opened.
When you create a Note, you will see:
- Title (optional) - up to 100 characters
- Caption (required) - up to 160 characters
- Border color (required) - select one
For long messages, we recommend Articles. Therefore, if your Note caption reaches 160 characters or more a prompt will appear asking if you would like to convert your Note to an Article. Once you click the link and convert to an Article, you cannot revert back to a Note.
Video posts are great for private video files and public videos hosted at YouTube or Vimeo. Video cards drive engagement by displaying a "play" icon which draws viewers in.
The video upload tool can handle up to 500 MB, and a variety of video formats (.mp4, .mov, etc.), but we recommend much smaller videos if possible. The smaller the video file size, the more friendly your post will be to slower data connections.
Version Note: video uploads are only available for programs with a mobile app version of 3.2.0 or higher. If your mobile app is not on 3.2.0 or higher, please contact your program’s Engagement Manager for more information on your app update schedule.
Issue Note: Descriptions do not display on the video card in the feed in mobile app 3.2.x. The description will display on the video card in the feed in mobile app 3.3.0 & up.
Video Uploading & Processing
Video posts are the only post with 2 steps to uploading the file - Uploading and Processing:
- When uploading completes you will see "<filename> submitted and article saved as draft". The post can be found on the Content page under Drafts.
- If uploading fails for any reason, the video must be re-uploaded.
- After uploading completes, processing will begin automatically.
- You can exit Create Post and return without interrupting processing.
- While a video is processing, the post can be found on the Content page under Processing.
- Processing usually takes 1-10 minutes to complete.
- When Processing completes you will see "<filename> Completed", a video preview, and you can now publish the card.
- The ‘Use video thumbnail’ link takes the first frame from the uploaded video
- If you do not like the image displayed, you can upload a new video thumbnail as the card image to display behind the play button
- The 'Get embed code' link provides an embed code for your video if you want to include it in the body of an Article
- If processing fails for any reason, please contact firstname.lastname@example.org
Shareable Video Cards created from a video file will require a URL Slug before publishing.
The URL slug is the last part of the URL where users can view your shareable Video. For example, in https://advocate.socialchorus.com/socialchorus-1/scnow24x7/articles/earning-a-seat-at-the-employees-table, "earning-a-seat-at-the-employees-table" is the URL slug.
This slug must be unique for each article within your program. If you try to set a URL slug that exists in your program already, you'll see a warning and will not be able to save the duplicate URL slug. When you create a video and set a title, the URL slug will automatically be set to the video title, with spaces replaced with dashes.
NOTE: once you've set your Video to shareable, changing the slug is not recommended, even if you change the title of the post. If users have shared the video already, changing the slug will result in broken links.
Marking a previously shareable Video as non-shareable will remove the public-facing page that was associated with that Video. The Video will still be accessible to users of your app, but not to the public. Note that, if the Video has already been shared out, the shared links will no longer work if the Video is made non-shareable.